ATHX

div ##### The U.K.-based hybrid fitness competition is staging its first-ever event in America. The move comes as Hyrox surges and Xenom enters the market with $15 million in backing The competitive fitness world doesn’t lack for ambition right now, and into a crowd that includes Hyrox and newcomer Xenom, steps ATHX. The U.K.-born hybrid fitness competition, sponsored by Adidas, is bringing its first-ever U.S. event to Miami Beach on March 21-22. The ATHX Invitational: Miami Beach, produced with South Florida hospitality group Breakwater, marks the debut of ATHX’s elite Invitational format and arrives with a roster of recognizable athletes, such as Laura Horvarth, Danielle Brandon, Khan Porter and Jonne Koski, among others. “Miami represents not only our newest location and first venture into the U.S., but also the next crucial step in the evolution of our competitive format,” ATHX founder Mark Hartnett Morgan said. ATHX runs as a 2.5-hour continuous competition across six zones, testing strength, endurance and metabolic conditioning through a fixed slate of movements: strict press, squat and deadlift for strength, run and row for endurance and a MetCon X segment featuring ski-erg, ground-to-overhead, sandbag carries, box jump overs, burpee broad jumps and walking lunges. The two-day event also includes ATHX-focused fitness activities, classes, and workshops. Registration for singles and pairs is now open. The accessible but demanding competition says it expects upward of 40,000 competitors globally this year. A 14-event European tour launched in London in January and runs through Amsterdam in November. Plans are also in the works to bring ATHX to the Middle East and Asia-Pacific regions. Adidas, for its part, has its fingerprints all over the competition. The activewear giant has been running an on-floor FitCheck activation rewarding athletes who compete in Adidas gear with vouchers. ATHX merchandise is also on the way — the hybrid fitness brand teased a drop on social media with Adidas-inspired designs, including a t-shirt that reads “All Day I Dream About ATHX.” ATHX is also thinking beyond event day, building an affiliate gym network that puts official programming in local gyms to help athletes prepare. As for what’s driving the appeal and participation numbers of fitness competitions and races like Hyrox, it may come down to something more than health goals or aesthetics. Such events give fitness fans a community, a finish line to train toward, a stage and a personal record to improve the following year. Investor enthusiasm extends to the training aspect, too. Roxfit, a U.K.-based digital training platform built for hybrid athletes, just closed a nearly $2.4 million seed round, bringing its total funding to roughly $3.6 million. The platform, which offers pacing guidance, wearable integration and post-race analytics, has grown from 80,000 users in May 2025 to more than 260,000 across 185 countries, almost entirely through organic adoption within the Hyrox community.

## ATHX Finals 2025: Full Preview and Pro Division Breakdown The ATHX Games Finals return to NEC Birmingham on December 6, 2025, bringing together athletes who qualified across six major stops on this year’s calendar. Nearly 6,000 finishers took part across London (January 18–19), Glasgow (April 5), Cardiff (June 14), Birmingham (August 30–31), Dublin (September 6), and Liverpool (October 18). From those performances, the top pairs, individuals, Pro athletes, and age-group competitors earned invitations to the season finale. Hybrid Fitness Media has covered the ATHX Finals on site at NEC for the past two years. Due to travel commitments, we will not be able to attend this year, but we are providing full preview coverage of the athlete field, schedule, and event structure. This year’s lineup includes CrossFit athletes, HYROX competitors, hybrid specialists, and age-group athletes spanning more than five decades of combined age brackets. … • Top 20 Pro Male Pairs • Top 20 Pro Female Pairs • Top 20 Pro Individual Male • Top 20 Pro Individual Female Age-group pairs qualified separately in cumulative-age brackets ranging from 70–79 up to 110+, with athletes allowed to choose a single category if they qualified in multiple divisions. ## Notable Athletes in the Field ... **Mixed Pro** Chandler Smith and Jessi Smith ~~Aileen McCann and Baz Goldsbury~~ Anna Donauer and Lars Jakobeit ... *We just learned Baz can not make it. Aileen let us know she will still be there cheering from the sidelines. **Men’s Pro** Chandler Smith Phil Hesketh Tom Kingdon Ollie Marchon This division features three contrasting competitive profiles. ... Lucy McGonigle Magdalena Schubert Lucy McGonigle enters as a rising CrossFit athlete with a strong functional-fitness engine, while Magdalena Schubert adds competitive experience from HYROX events. ## Schedule Overview Competition begins at 9:00 AM and runs continuously through the afternoon. Pro divisions are concentrated between 9:30 AM and 2:00 PM. **Pro time slots** **9:30 AM** – Pro Individual Male, Pro Individual Female **1:30 PM** – Pro Male Pairs **2:00 PM** – Pro Female Pairs, Pro Mixed Pairs LITE divisions close the event beginning at 2:30 PM. A full schedule includes all age-group categories, mixed-modality individual fields, and the large standard-pairs divisions. ## Prize Structure ATHX separates overall and age-group awards, providing apparel, race entries, and recognition rather than cash. **Overall Winners – 1st Place** • Paris VIP Experience (ATHX Paris 2026 entry, hotel stay, adidas gifting, VIP treatment) • Full adidas kit and ATHX hoodie … • Free entry to ATHX training camp • Medal and trophy • ATHX finisher T-shirt • Name on winners board **2nd and 3rd Place (All Categories)** • Adidas trainers • Free entry to a 2026 ATHX event • Medal and trophy • ATHX finisher T-shirt • Name on winners board ## What to Watch The Pro Mixed Pairs division is positioned as the strongest storyline of the day. ... The NEC Birmingham venue gives ATHX a large, spectator-friendly layout with enough space to run multiple divisions on a tight schedule. With expanded fields, clearer qualification pathways, and stronger Pro representation, the 2025 Finals are set to be the most competitive edition in the event’s history. Here’s a look at our recap from the 2023 Event.

Are you ready for the 'Ultimate Functional Fitness Experience'? Pick your ATHX event from the options below and enter today. ATHX MILAN 2026 18 Apr 2026 Fiera Milano Italy🇮🇹 Enter now ... 16 May 2026 Arena Halle Berlin ... 20 - 21 Jun 2026 The Scottish Event Campus ... Bella Centre Denmark🇩🇰 ... NEC Birmingham ... 05 Sep 2026 … Exhibition Centre Liverpool United Kingdom🇬🇧 ... 07 Nov 2026 RAI Amsterdam Netherlands🇳🇱 ... ATHX FINALS 2026 27 - 29 Nov 2026

We were honoured to be asked to partner with the amazing ATHX Games to deliver a service with tracks the distance of their runners as part of the endurance section of their event. Over 1500 people took part at the games at the Excel in London to test their strength and fitness as part of this awesome event. Check out their website if you would like to take on the challenge and will we see you at one of their events this year?

## Upcoming Events ATHX MILAN 2026 18 Apr 2026 Fiera Milano Italy🇮🇹 Enter now More Info ATHX PARIS 2026 25 Apr 2026 Paris Event Centre France🇫🇷 Enter now More Info ATHX BERLIN 2026 16 May 2026 Arena Halle Berlin Germany🇩🇪 Enter now More Info ATHX DUBLIN 2026 30 May 2026 RDS Dublin Ireland🇮🇪 Enter now More Info ATHX GLASGOW 2026 20 - 21 Jun 2026 The Scottish Event Campus United Kingdom🇬🇧 Enter now More Info ATHX COPENHAGEN 2026 15 Aug 2026 Bella Centre Denmark🇩🇰 Enter now More Info ATHX BIRMINGHAM 2026 22 - 23 Aug 2026 NEC Birmingham United Kingdom🇬🇧 Enter now More Info ATHX BARCELONA 2026 05 Sep 2026 Fira Barcelona Spain🇪🇸 Enter now More Info ATHX MARSEILLE 2026 19 Sep 2026 Marseille Chanot France🇫🇷 Enter now More Info ATHX LIVERPOOL 2026 03 - 04 Oct 2026 Exhibition Centre Liverpool United Kingdom🇬🇧 Enter now More Info ATHX AMSTERDAM 2026 07 Nov 2026 RAI Amsterdam Netherlands🇳🇱 Enter now More Info ATHX FINALS 2026 27 - 29 Nov 2026 The Lisbon Exhibition and Congress Centre Portugal🇵🇹 More Info ## How It Works ATHX is a 2.5-hour continuous fitness competition across six zones, with one set challenge designed to test every aspect of fitness and push you to the next level. ### Warm-Up Zone ... 2026 Workouts Start Warm-Up Zone 30:00 mins Workout 1 Strength Zone 20:00 Mins Refuel Zone 10:00 mins Workout 2 Endurance Zone 30:00 mins Recovery Zone 30:00 mins Workout 3 MetCon X Zone 30:00 mins Finish ## Better Starts Now